You Can Become a Leader in Any Organization
April 2021 | William A. Cohen, Ph.D., Major General, USAF, Ret.
Some concern themselves with the question: Are leaders made or born? If leaders are only born, there is little you can do but wait. Fortunately, research indicates that leaders are both made and born. But Peter Drucker found that there is a single factor which is more important, and it is required for leaders who are in either or both groups. Is it education? Connections? Action? Luck? Performance? Certainly, these plus other factors as well in the situation can play a part. The U.S. Army breaks it down into three elements: Be, Know, and Do. However, Peter Drucker discovered that there is a single decision that all leaders must make that is the key factor.
Drucker Discovery of the Single Critical Element
Drucker concluded that there was only one essential leadership decision which all leaders made and on which all else that follows is based. Drucker said that this was the first and most important decision that every single rising leader must make. What is this important and mysterious decision? Quite simply it is the decision to become a leader. Without the future leader’s crucial decision to become a leader, no future leader will ever go forward.
Many Want to be Leaders, but not all Accept the Challenge
The majority, even some who eventually become top leaders may not really want to become leaders at first, no matter what they say. They may be attracted by the prestige and other benefits that may go with being a leader. However, many, if not most, do not want the responsibility for bad decisions or erroneous judgments and are afraid that subordinates will not obey them, or that they will think their performance to be poor even if they make the correct decisions.
An article in the Harvard Business Review cited a survey that found that only about 34% of thousands of employees across many industries and corporations of all types really wanted to be managers of any unit in the organization. Only 7% really aspired to be a top ranked executive. Another study of undergraduate students in England found the percentage of those wanting to become leaders even lower. Most wanted responsibility only within their specialty and not for responsibility for the actions of others. And those that were actually willing or sought to accept the responsibility of leadership felt that they must wait until they were promoted to a position that identified them as a leader to actually become one.
You Don’t Need to be Promoted to be a Leader
Those that aren’t in leadership positions, and want to be, but are actively seeking promotion, have this backward. Although there are exceptions, you must demonstrate that you are a leader, or at least show the potential for being a leader first before being selected for promotion.
Some start incredibly early even as a child by assisting parents or siblings by helping them in some way. By being a “big brother,” “big sister,” or one of their parents “little helper”, they demonstrate their potential to themselves, acquire self-confidence, and develop their skills very early.
The Woman who Gave Away Pink Cadillacs
Mary Kay Ash gained fame by giving away pink cadillacs to her most successful salespeople, all of whom were women, and built the multi-billion-dollar Mary Kay Cosmetics corporation starting with her life-savings of $5000. But her leadership development started much earlier.
When Mary Kay was only seven years old her father was invalided with tuberculosis and couldn’t take care of himself. Her mother went to work to support the family. Mary Kay, only seven years old, was entrusted with taking care of her father and running the household; cleaning, shopping, and cooking for herself and her father. When she had a question, she would call her mother and receive instruction over the phone. But she accepted the responsibility and had the authority for domestic decisions and ran the household during the day. She made Drucker’s decision to become a leader and became one before she even knew what leadership was!
Years later after a successful career working for a large corporation but with limited opportunity at the top because she was a woman, she quit. She and her husband planned to start a cosmetics company based on her $5000 savings and his income. She borrowed the additional money needed, hired saleswomen and a staff, rented a storefront, etc. With a detailed business plan approved by the bank, she was all set to go. Then a month before she was going to open shop and before any sales, her husband died suddenly of a massive heart attack. Friends, the bank, and everyone else advised her not to risk opening the company under these circumstances. She was advised to sell the assets she acquired for the business. Instead, she modified her plan, borrowed more money, and built what became a 3.6 billion dollar corporation.
General Ronald Fogleman’s Advice to his Officers
General Ronald Fogleman, then Air Force Chief of Staff and the highest ranking Air Force officer, told his officers and airmen, “If you want to be a leader, all you need to do is raise your hand.” He explained that there are numerous and desperately needed, but unwanted, leadership positions unfulfilled in any organization. In many cases all one needs to do is volunteer and do them. No one needs to wait for a promotion or an official assignment.
Frequently the Less Desirable the Job, the Easier to become Leader
One of the least wanted of the non-paid jobs available in many organizations, is that of running the annual organizational savings bond or fundraising campaigns that require voluntary contributions of time or money. These positions are required and needed in every department, and they are usually easy to obtain but few seek them.
How a New Engineer Moved Up Fast
A few years ago, a young engineer graduated from college and got an entry level job as a design engineer at a large corporation. He had only been working for a couple months when his boss, the department manager, called him into his office. He told him that once a year it was the custom of the company to have a U.S. Savings Bond Drive throughout the corporation. Every department had its own Bond Drive Manager. The employee selected to run the drive was usually the most recent hire in that department. It was voluntary, and there was no financial compensation or reward for this additional assignment. Most employees had already purchased a few bonds in previous years, so convincing them to buy more was a challenge. The young engineer agreed to accept the responsibility for being Bond Drive Manger in his department that year.
All of the other Bond Drive Managers in other departments simply got a list of employees in their departments and called them by phone asking them to participate by purchasing additional savings bonds. This new engineer did things differently. He insisted on seeing every engineer personally. He went well prepared. He researched written material from the government regarding the advantages of buying U.S. savings bonds. He obtained a book on selling from the corporation library and put sales techniques from the book into practice when he met fellow engineers. He was always pleasant and enjoyed meeting and talking with his associates. He made friends with them and most importantly he sold bonds, a lot of bonds.
There was a large chart in the company cafeteria which graphically compared bond sales in each department. His department sales were far greater than other departments. Other department heads as well as other executives wanted to know why the sales in his department were so high. The answer the department head gave was straightforward. It was this new employee who not only visited every employee in the department. He called every engineer or other employee in the department that was traveling and talked with them too. Sales soared. His sales were so far ahead of every other department’s bond sales that the president of the company noticed and called the department manager to find out what was going on. The bond sales campaign was over in a month, but it wasn’t forgotten, nor was the young bond salesman.
When an engineering project came up that required job overtime and hard work, his department manager gave the job to him although he was not the senior engineer in his department. As expected, he did a superb job. When the department manager was moved to a different job, he recommended the young engineer for his replacement. He wasn’t selected, however when a new engineering department was formed, he was named Department Manager. Only a few years later, he became the company’s youngest vice president.
If you made this most important of leadership decisions according to General Fogleman, you can become a leader immediately by making the decision and volunteering for an unpopular job that needs a leader and showing what you can do by doing the best job you can. To begin, make your decision to become a leader and take action by raising your hand to become one.
A Class with Drucker by William A. Cohen (AMACOM, 2008)
The Practical Drucker by William A. Cohen (AMACOM, 2013)
Consulting Drucker by William A. Cohen (LID, 2019)
Drucker’s Way to the Top by William A. Cohen (LID, 2019)
ABOUT DR. WILLIAM A. COHEN, CiAM PRESIDENT EMERITUS
Dr. Bill Cohen is a retired Air Force general and you can “Google” him as “Major General William A. Cohen.” He graduated from West Point and has an MBA from the University of Chicago and an MA in Management and PhD in Executive Management from the Peter Drucker and Masatoshi Ito Graduate School of Management at Claremont Graduate University. In 2009 he received an award as a distinguished alumnus from that institution. He’s a distinguished graduate of the Industrial College of the Armed Forces in Washington, DC in residence. His more than 50 books on business and Management, including A Class with Drucker, Drucker on Marketing, Drucker on Leadership, and his latest book, The Practical Drucker, have been published in 23 languages.